Who is Dr. Shauna Kocman?
Welcome! I am Shauna, the founder of Business in a Weekend.
I am here to help you build an online presence for your small business – one weekend at a time.
I know you are busy, busy running your business. I break everything down so that you can tackle a project in a day or two.
Want to build a WordPress website this weekend? Set aside 2 days for the challenge.
I have a Ph.D. in engineering and have a heart for small business owners.
I come from a long line of entrepreneurs and inventors. In fact, I grew up in a family business.
I am a little biased, but I think local businesses are a key piece of national security, economic stability and sustainability.
But… I am not a philosopher – I am an engineer and teacher.
I love teaching small business owners how to build and grow an online presence.
I have been creating and teaching online for 10 years. Yes, I am a published author and expert of super boring engineering and pedagogy stuff.
Working online education businesses and being a student myself, I have found that most of the information for small businesses is either too techie or too vague.
And you are left still wondering where to start.
For example, the tasks in a successful digital marketing strategy include.
✅ Plan your online goals and strategy
✅ Build a website with search engine optimization
✅ Set up professional email marketing
✅ Build social media presence
If that is all techie mumbo-jumbo, then you are in the right place!
I walk you through different online business strategies step by step so you can take action and implement them right away.
Please visit the resources page for the latest tutorials, blog posts, videos, and courses.
I enjoy working with people one on one, but just like you I have limited amounts of time.
Contact me so we can schedule a free 20-minute strategy session. You will walk away with action items based on our discussion and my expertise.
To your success!